Brand, website, and email marketing built for an eCommerce email agency generating $50M+ for clients
$50M+
Generated for clients through email & SMS marketing
4
Core deliverables: logo, brand, website, and email marketing
About
OpenRates Only is a US-based email and SMS marketing agency helping 7–8 figure eCommerce brands turn their backend into a scalable profit engine using Klaviyo. With over $50M generated across their client portfolio, they partner with D2C brands to dramatically increase email and SMS revenue — with clients seeing increases of 500% to 2000% in email revenue within months of working together.
Challenge
Launching without a brand or digital presence in a saturated agency market
OpenRates Only had a proven methodology for driving eCommerce revenue through email and SMS, but they launched without a logo, brand identity, or a website that could credibly represent their expertise to high-value clients.
In a saturated agency market where every competitor claims impressive results, standing out requires more than good case studies — it requires a brand that signals professionalism and a website that converts serious buyers into conversations. Without these, scaling client acquisition was limited to referrals, and commanding premium retainer rates was difficult.
They needed everything built from scratch, and they needed it fast enough to start winning clients while the market opportunity was open.
Approach
Logo, brand, website, and email — built to attract premium eCommerce clients
Taygrity started with brand strategy and visual identity. The OpenRates Only logo — the distinctive red hexagon envelope mark — was created to communicate email expertise in a single, memorable symbol. A full visual system was built around it: typography, colour palette, and brand guidelines that work across every digital touchpoint.
The website was built to convert. Structured around client case studies, social proof, and clear calls to action, every page was engineered to answer the questions a 7 or 8-figure eCommerce operator asks before committing to an email retainer. The result is a website that positions OpenRates Only as a premium partner, not a commodity service.
An email marketing programme was then built for their own client acquisition — nurture sequences for cold prospects, follow-up automations for warm leads, and a content strategy to build consistent visibility with their target audience of scaling D2C brands.
Results
Taygrity gave OpenRates Only everything they needed to operate as a premium agency — from a distinctive brand identity to a high-converting website and a client acquisition email engine.
Brand in 45 days
Full logo, visual identity, and brand guidelines built and deployed in under 45 days
Website launched
Conversion-first website built with client case study showcase and discovery call funnel
Email programme live
Client acquisition email sequences generating consistent inbound conversations with eCommerce brands
$50M+ client results
OpenRates Only now operates with the brand and infrastructure to serve and win 7–8 figure clients
Ready to build your marketing engine?
" Taygrity built everything we needed to go from operating under the radar to landing premium clients with confidence. The brand, the website, the email strategy — it all works together. "
